RFID in retail involves the utilization of RFID tags on items that emit signals to RFID readers, which are then processed by the software, providing real-time results for transactions, stock taking, inventory levels, or individual customer purchase order history. RFID in retail eases the typical retail inventory process, which is manual, time-consuming, and only performed at predetermined intervals. Item tracking is one of the major applications that retailers use RFID. RFID tags in retail can also be used to prevent theft and track items that are usually moved and often misplaced.

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Several companies have adopted RFID as an approach to control inventories. For example Zara, H&M, Target, Macy’s, Uniqlo, Nike, Adidas, Lululemon, Footlocker, Levi’s, Tommy Hilfiger, Ralph Lauren, and Victoria’s Secret and other retail shop. E-commerce is fueling much of the adoption, with high inventory accuracy levels required to support processes like store fulfillment and BOPIS (buy online, pick up in-store). More adaptive retailers are innovating new applications of RFID, such as streamlining omnichannel offerings, such as BOPIS (buy online and pick up in-store), as well as improving supply chain visibility and self-checkout.

RFID-processed merchandise also makes factual data available to management. It may lead to smarter purchase decisions and give management better expense control, as inventory accuracy is crucial to lowering shrinkage, thus, better profits. Usage of RFID may improve overall merchandise management; accurate tracking of inventory and its location saves money. It also drives greater topline revenues, as it becomes easier to assure that sales are completed. Bottom line, adoption of the system ensures more profitable performance, as there is a more accurate accounting of the merchandise wherever it is stored.

Retailers across the world have been making extensive use of RFID technology, especially in the Apparel business. RFID clothing tags application initiatives encourage new opportunities and developments and initiatives for RFID in the market and decrease the dependency on retail goods.

The COVID-19 pandemic has increased challenges for retailers. The pandemic also pushed retailers to adopt RFID on a much larger scale. The pandemic became an accelerator of the digital transformation trend, which was already underway. Omnichannel retail strategies to meet the customers’ needs on all sales channels became a priority to survival. RFID extended retailers’ visibility of merchandise across the stores and the enterprise and distribution centers to meet ever-changing consumer demands.

DAFTags is a leading of RFID Tags included RFID Laundry label, UHF RFID Jewelry Tags, RFID Library Tags, RFID Asset Tags and RFID Tags for logistics and tracking and others RFID application tags.